The advent of this innovation has enabled the carpet production process to significantly shorten the process, save electricity and gas consumption by about 25%, eliminate the release of harmful substances in the production process, reduce processing equipment, and reduce carbon emissions by about 20%. According to the statistics of “China Machinery Carpet 30 Years”, the national machinery carpet production in 2016 is about 222.3 million square meters. If the project is promoted and adopted, the industry-wide cost and finished product benefits can increase by 2.962 billion yuan, reducing the amount of latex by more than 100,000 tons. The investment of environmental protection treatment facilities will be reduced by 360 million yuan, which will play an important role in promoting the transformation and upgrading of the carpet industry and technological progress, realizing the ecologicalization of carpets, upgrading product grades and added value, and enhancing international competitiveness.

From the perspective of consumers, the “glue-free environmentally friendly carpet production technology” makes the quality of the mechanism carpet comparable to the handmade carpet for the first time. The quality of the hand-carpet is enjoyed at the price of the mechanism carpet, which fully meets the current environmental requirements of the home living environment. Compared with the mechanical carpet of the traditional adhesive process, it has obvious quality and price difference, and the market has broad application prospects.

Always focus on product development and upgrade to build their own competitive strength

The successful development of latex-free carpets has completely overturned the traditional adhesive process of carpet production and achieved carpet production with a new green process. The success of any disruptive innovation is not accidental. Since its establishment more than 20 years ago, Oriental Carpet has always focused on technology R&D investment, focusing on product R&D and upgrading, and gradually enhancing its R&D and design capabilities. According to Han Hongliang, Oriental Carpet has a research and design team of nearly 100 people. It has more than 120 patents. Through cooperation with the world's top technology companies, it continues to develop cutting-edge products in the industry: cooperation with DuPont in the United States to develop "Sorona carpets" 37% corn fiber is added to the product to achieve life-long anti-fouling performance with its excellent easy-cleaning properties. It cooperates with Austrian Lenzing Company to develop Tencel carpet, which is the first in China to realize the recyclable degradation of carpet products and greatly reduce environmental pollution. .

With the full-scale transformation of new and old kinetic energy in Shandong Province, Oriental Carpet leads the transformation of kinetic energy with scientific and technological innovation, and cooperates with research institutes such as Harbin Institute of Technology, Donghua University, Tianjin Polytechnic University, Lu Xun Academy of Fine Arts, and Qingdao University to create an industry-university-research cooperation. The “Environmental Eco-Carpet” industrial chain established the first national-level enterprise carpet monitoring center in China, and the only “National Eco-Carpet Technology R&D Center” in the carpet industry. In 2016, it established the industry's first industrial 4.0 demonstration factory. As the vice president unit of China Household Textile Industry Association, Oriental Carpet is the first in the industry to pass the quality management system and environmental management system certification. It is the main drafting unit of the National Standard for Woven Carpet, and has passed the China Conformity Assessment Committee (CANS) and Chinese ship. Well-known certifications such as the CCS, the Civil Aviation Administration of China (CAAC), and the International Environmental Protection (GRI). At present, the Oriental carpet products category covers home carpets, hotel engineering carpets, business office carpets, ship carpets, car carpets, aviation carpets, etc. The comprehensive strength ranks in the forefront of the carpet industry.

In order to make consumers more convenient to enjoy high-quality carpet products, in 2017, the Binzhou Oriental Carpet Personalized Customization Service Platform (WeChat Small Program) was established. Through this service platform, real-time information interaction between end customers, channel distributors and manufacturers is realized, and the whole chain of “R&D, design, manufacturing, warehousing and transportation” of carpet products is involved in the whole process, and the social benefits of win-win and win-win are finally realized.

"Our goal is to make the Oriental carpet the first brand of Chinese carpets, the world famous brand of carpets," Han Hongliang said. "In order to let more colleagues in the industry understand the 'glue-free environmentally friendly carpet production technology', we will declare this year's "textile The Light of China Textile Industry Federation Science and Technology Award, expecting the innovation results of Oriental carpets to bear fruit in the industry."