In 2017, Oriental Carpet became the first company in Binzhou Economic Development Zone to sign a strategic cooperation with Jingdong Group, providing big data services for enterprises, and jointly developing Binzhou Oriental Carpet Co., Ltd. carpet personalization platform through the docking of Jingdong Shangyun and Ledou Technology. The carpet customization and online ordering system provides cloud host, cloud database, load balancing, public network bandwidth and professional operation and maintenance services by Jingdong Cloud. The enterprise has a positive economic benefit.
According to the cooperation plan, the Jingdong Group has opened 5 cloud hosts, 2 databases, load balancing and public network bandwidth services according to the requirements of the personalized carpet system service of the Oriental Carpet Company. There is no need to pay for the computer room air conditioner, UPS power supply, and server equipment. The cost of spare parts and operation and maintenance personnel, all services are opened less than one hour, according to the market price, the annual service fee is about 30,000 yuan, saving 10,000 yuan per year. At the same time, the implementation of the enterprise cloud financial subsidy policy, involving infrastructure costs, including basic data, computing resources, network resources, security protection and storage resources on the cloud and other sectors, within three years by the development zone government to pay.
In addition, after the Oriental carpet personalization and online sales platform is put into operation, it will realize the online customization of the entire terminal (PC side, WeChat service number, WeChat small program) and the finished product purchase platform, as well as the functions of consumer distributors and distributors. Managed platform. A new marketing model that realizes the interaction between the end customer and the manufacturer, real-time information exchange, and real-time monitoring of marketing effects. Under this model, companies do not need to expand the size of physical offices, agents, and turnover warehouses, reducing sales management costs. WeChat service number, WeChat small program, the characteristics of mobile terminal, with the help of WeChat 960 million users, help enterprises to promote, achieve fission marketing communication, save the company's publicity costs, and ultimately achieve win-win economic and social benefits.
Always focus on product development and upgrades to continuously enhance brand influence
Construction of a national ecological carpet research and development center. With a foothold in the world, serving the whole of China, we will implement the strategy of driving innovation in science and technology, and cooperate with Tianjin University of Technology, Donghua University, Qingdao University and Harbin Institute of Technology to create a strong and highly dynamic textile. (Carpet) Eco-tech R&D and design public service platform, research and development of carpet eco-environmental production technology and promotion and application, and make positive contributions to the transformation and upgrading of textile industry, product quality and international competitiveness. Cooperate with China Textile Engineering Society to establish a combination of ecological technology research and development innovation, broaden the channels for the transformation of scientific and technological achievements, help enterprises to enhance their independent innovation capabilities, promote the upgrading and sustainable development of the textile industry, and promote the green sustainable development of the textile industry.
On May 12, 2017, Oriental Carpet was identified by the Textile Engineering Association as the only “National Eco-Carpet Technology R&D Center” in the carpet industry. At present, the 725 project and the chlorine-free wool carpet mercerizing project developed by the company have achieved zero pollution discharge in the production process, realized the green environmental protection of carpet products, and achieved the goal of sustainable development of the carpet industry. The oriental carpet has also become China. The leading brand of eco-friendly carpets in the carpet industry.
Vigorously promote intelligent upgrading and transformation. The company accelerated the construction of the industrial 4.0 demonstration plant, enhanced the information management and service by using the Internet of Things technology and equipment monitoring technology, mastered the production and sales process, improved the controllability of the production process, reduced the manual intervention on the production line, and immediately and correctly collected the production line data, and reasonable The production planning and production schedules realize the informationization, automation and intelligent integration of enterprise production. Promote the use of intelligent robots, reduce the downtime of the weaving machine, improve production efficiency, replace manual yarn change, and reduce the labor intensity. Through equipment upgrade and transformation, 100 employees will be saved, the production efficiency will be increased by 15%, the comprehensive utilization rate of land will be increased by 5%, the production cycle will be shortened by 30%, and the defective product rate will be reduced by 10%.
